University Course Clearing App Telegraph

Challenge

When A-level results are announced each summer, many students miss out on the grades they need for their preferred course. The clearing process, run by UCAS, gives them the chance to find an alternative. However, in the past, this has been a confusing, time-consuming and frustrating experience.

On behalf of UCAS’s media partner, Telegraph Media Group (TMG), Digital Potion was asked to deliver a highly-interactive, user-friendly search application. Its job was to make the process of browsing course listings simple, based on constantly updated course availability data. Demand for places would inevitably be high, so the technology needed to be robust enough to handle sudden surges in traffic. In a nutshell, the online system would need to be indestructible.

Telegraph Clearing App

 

Solution

Developing web applications that can handle massive traffic spikes is one of the toughest challenges in digital, which is why we’re so proud of the UCAS clearing application that we built for TMG.

Digital Potion developed an intuitive search facility that allows users to search for available courses in exactly the way they choose. We made it simple for students to filter the results by specific criteria, such as geographic region, educational institution and course subject. To make life even easier, we added helpful features, such as predictive keyword search.

To ensure guaranteed ‘uptime’, even during the busiest periods, we designed and implemented a robust, scalable, cloud-based hosting infrastructure. On the day, usage outstripped the anticipated levels, but thanks to our flexible hosting infrastructure, the site was able to adjust to the demands. Additional front-end and back-end servers were added as needed, with no disruption to the user.

Outcome

This was the second time that TMG acted as the Media Partner with UCAS for course clearing and this project was regarded as a marquee digital project by our client’s education team.

Clearing is one of the biggest events in the academic year, with TMG experiencing massive jumps in activity as students search for those all-important university places. We’re extremely proud to have delivered a site with a 100% uptime record.

This was good news for TMG, as well as for thousands of aspiring students trying to secure a university place. We’re pleased to have helped so many young people through such a stressful time.

Following the successful delivery of this project, Digital Potion was commissioned by TMG to carry out further digital work and has continued to provide digital support during clearing for the past four years. 

If the ability to integrate slick, smart technology into an indestructible hosting environment could benefit your organisation, please get in touch.

View More
I really couldn't recommend Digital Potion enough, the team are fantastic at what they do and really have such a passion not only for their task but also your business.
William Loughran
Juliette Loughran

WORK WE’VE DONE

Marketing to Baby BoomersView more
Creative Design + Digital PR + SEO + Search Engine Marketing + Content

Marketing to Baby Boomers

Marketing to Baby Boomers - Baby boomers are the wealthiest generation in human history. But while they control more than 90% of the world’s wealth, both privately and corporately, they remain one of the most difficult to convert from browser to buyer.

WordPress is slowView more
Development + SEO + User Experience

WordPress is slow

Although websites that use WordPress seem more cost effective, they may no longer be such a great option. We analyse the page loading speeds of a WordPress website and compare it to a bespoke build.

What questions should you be asking your SEO agency?View more
Development + SEO + Content

What questions should you be asking your SEO agency?

Do you have concerns about the state of your website performance in search? Do you have a web or SEO agency that does not explain what they do for you? These are some simple questions you should be asking your SEO agency.

Building inbound partnershipsView more
Digital PR + SEO + Content

Building inbound partnerships

A behind-the-scenes look at how we typically build inbound partnerships between our clients and other websites in order to improve the distribution of content to broader audiences.

Got a new website but your traffic has bombed????View more
Development + SEO + Content

Got a new website but your traffic has bombed????

Got a new website but your traffic has bombed???? The most important factor in our experience for traffic loss is down to a lack of URL migration planning.

Building community through blogsView more
Creative Design + Development + Digital PR + SEO + Content + Social Media

Building community through blogs

Take a look at how we mixed beautiful design with professional storytelling and a simple-to-use technical framework to help this sportswear brand build community through content.

x
This website is using cookies. More info. That's Fine