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LAB HIGHLIGHTS

We don’t just like to talk about digital marketing; we love seeing it in action. That’s why we created The Lab – a place where we can share the very best examples of our industry at work – what we think works, things we love and things we use to help us to do our job better. We’ll also take you behind the scenes and show you how we’ve helped our clients. If there’s anything you’d like to hear from us on, just give us a shout.  

Search Optimisation +  Digital Strategy

Have businesses stopped buying their brand name

Does brand name AdWords yield the same profit as they did five years ago? Is this a tactic that delivers value for money and the correct marketing approach?

Web Security +  Social Media

Don’t let the trolls get away with it

As the Crown Prosecution Service launches new social media guidance, we asked our rising star of the bar – barrister Quentin Hunt – to unpick some of the legal issues surrounding troll activity, and to give us some tips on how to deal with it.

Website Design & Development +  Digital Strategy

Apps to keep students on course

A look at how we created indestructible desktop and mobile apps to help A-level students navigate their way through the clearing process.

Website Design & Development +  Digital Strategy

Travel in high definition

How a high-definition video upgrade has helped turn Odyssey Travels' homepages into beautiful adverts for their luxury safari holidays.

Website Design & Development +  Digital Strategy

New site for oil and gas services giant

How we created a fully responsive, user-friendly website, complete with new CMS and built-in search optimisation tools.


NEWS, VIEWS & PROJECTS

Trump, Orwell & Language in a Post-Truth WorldView Post
Content Marketing +  Web Security +  Social Media

Trump, Orwell & Language in a Post-Truth World

“Modern English, especially written English, is full of bad habits which spread by imitation and which can be avoided if one is willing to take the necessary trouble” proclaimed Orwell, but in this age of Twitter, taking that trouble can seem like awfully hard work.

Why have some businesses stopped buying their brand name in AdWords?View Post
Search Optimisation +  Digital Strategy

Why have some businesses stopped buying their brand name in AdWords?

Is buying your brand name in AdWords a tactic that delivers value for money? Is it the correct marketing approach? What’s more, does a brand name buy-up yield the same profit as it did five years ago?

CASE STUDY: Building community through blogs View Post
Website Design & Development +  Search Optimisation +  Content Marketing +  Digital Strategy

CASE STUDY: Building community through blogs

Take a look at how we mixed beautiful design with professional storytelling and a simple-to-use technical framework to help this sportswear brand build community through content.

Don’t let the trolls get away with itView Post
Web Security +  Social Media

Don’t let the trolls get away with it

As the Crown Prosecution Service launches new social media guidance, we asked our rising star of the bar – barrister Quentin Hunt – to unpick some of the legal issues surrounding troll activity, and to give us some tips on how to deal with it.

Our rising star of the barView Post
Website Design & Development +  Search Optimisation

Our rising star of the bar

Find out how we helped to showcase Quentin's legal talents while keeping his search engine optimisation strategy as clean and clear as possible.

Children are the future : what are they saying?View Post
Digital Strategy +  Web Security +  Social Media

Children are the future : what are they saying?

Today's youth are tomorrow's digital developers, designers, writers and innovators, so where might they take us? We spoke to a group of sixth-form students to find out.

A different view on three classic SEO mythsView Post
Search Optimisation

A different view on three classic SEO myths

Good search engine optimisation can transform your website's organic search rankings, but how do you know if you're getting it right? We bust three common SEO myths to help get you started.

SEO Tactics - Building inbound partnershipsView Post
Inbound Marketing +  Content Marketing

SEO Tactics - Building inbound partnerships

A behind-the-scenes look at how we typically build inbound partnerships between our clients and other websites in order to improve the distribution of content to broader audiences.

Odyssey Travels' multi-site masterpieceView Post
Website Design & Development +  Digital Strategy

Odyssey Travels' multi-site masterpiece

When this luxury travel company asked us to help it update its brand across a growing suite of websites, we couldn't resist the opportunity to talk holidays.

Helping students to find the right course View Post
Website Design & Development +  Digital Strategy

Helping students to find the right course

After years of working with us on university clearing, Telegraph Media Group asked us to create a new interactive course finder that would revolutionise the way students accessed course data.

Travel in high definitionView Post
Website Design & Development +  Content Marketing

Travel in high definition

How a high-definition video upgrade has helped to turn Odyssey Travels' homepages into beautiful adverts for its luxury safari holidays.

Bespoke web design for luxury men's fashion portalView Post
Website Design & Development +  Search Optimisation +  Digital Strategy

Bespoke web design for luxury men's fashion portal

It's tough to stand out against traditional brands and boutique players in the digital fashion world. So, we helped newcomer Opumo to design a full digital strategy to give its profile the maximum boost.

SEARCH ENGINE OPTIMISATION

Why have some businesses stopped buying their brand name in AdWords?

Why have some businesses stopped buying their brand name in AdWords?

Is buying your brand name in AdWords a tactic that delivers value for money? Is it the correct marketing approach? What’s more, does a brand name buy-up yield the same profit as it did five years ago?

Search Optimisation +  Digital Strategy
CASE STUDY: Building community through blogs

CASE STUDY: Building community through blogs

Take a look at how we mixed beautiful design with professional storytelling and a simple-to-use technical framework to help this sportswear brand build community through content.

Website Design & Development +  Search Optimisation +  Content Marketing +  Digital Strategy

INBOUND MARKETING

SEO Tactics - Building inbound partnerships

SEO Tactics - Building inbound partnerships

A behind-the-scenes look at how we typically build inbound partnerships between our clients and other websites in order to improve the distribution of content to broader audiences.

Inbound Marketing +  Content Marketing
A fresh approach for orthotics practice

A fresh approach for orthotics practice

How restructuring this leading orthotics consultancy's web architecture is helping the business to grow.

Website Design & Development +  Search Optimisation +  Inbound Marketing +  Content Marketing +  Digital Strategy

DIGITAL STRATEGY

Why have some businesses stopped buying their brand name in AdWords?

Why have some businesses stopped buying their brand name in AdWords?

Is buying your brand name in AdWords a tactic that delivers value for money? Is it the correct marketing approach? What’s more, does a brand name buy-up yield the same profit as it did five years ago?

Search Optimisation +  Digital Strategy
CASE STUDY: Building community through blogs

CASE STUDY: Building community through blogs

Take a look at how we mixed beautiful design with professional storytelling and a simple-to-use technical framework to help this sportswear brand build community through content.

Website Design & Development +  Search Optimisation +  Content Marketing +  Digital Strategy